Does Cracker Barrel Serve Alcohol? Your Questions Answered
For decades, Cracker Barrel has been a staple of American dining, known for its homestyle cooking and country store atmosphere. But a significant change occurred in June 2020 that might surprise loyal customers: the introduction of alcoholic beverages to their menu.
After 51 years without serving drinks with alcohol, Cracker Barrel adapted to changing times and customer preferences. This shift was largely driven by the economic impact of the COVID-19 pandemic on their sales.
So, what alcoholic options are now available, and how can you enjoy them during your visit? This article will explore the evolution of Cracker Barrel’s beverage offerings and guide you through the new additions to their menu, ensuring you’re well-prepared for your next dining experience.
The Evolution of Cracker Barrel’s Beverage Menu
As customer preferences shift, Cracker Barrel has adapted its beverage offerings accordingly. The chain’s decision to expand its drink menu was driven by customer demand and the need to enhance the dining experience.
When Cracker Barrel Started Serving Alcohol
Cracker Barrel began serving alcohol as a response to changing consumer preferences and economic pressures. According to Jennifer Tate, Senior Vice President and Chief Marketing Officer, “Cracker Barrel is constantly evolving our menu while ensuring we keep our everyday value promise front and center.”
Why the Restaurant Chain Made This Change
The decision to serve alcohol was primarily driven by customer demand and the desire to boost sales. This move aligned with industry trends, as many family-oriented chains expanded their beverage programs. The change reflected Cracker Barrel’s commitment to evolving while maintaining quality food at reasonable prices.
Reason | Description |
---|---|
Customer Demand | Responding to guests’ desire for alcoholic beverages with their meals. |
Industry Trends | Following the trend of family-oriented chains expanding beverage programs. |
Economic Pressures | Boosting sales during challenging economic times. |

What Types of Alcohol Does Cracker Barrel Serve?
If you’re wondering what types of alcohol are available at Cracker Barrel, you’ll be pleased to know they offer a range of options to enhance your dining experience.
Beer and Wine Options
Cracker Barrel’s alcoholic beverage menu includes a selection of beer and wine. You can choose from domestic beers and a variety of wines, both red and white, to pair with your meal.
Premade Cocktails and Specialty Drinks
In addition to beer and wine, Cracker Barrel offers premade cocktails and specialty drinks. These are carefully crafted to complement their Southern-style cuisine, providing a refreshing accompaniment to your meal.
Pricing and Value
Cracker Barrel’s alcoholic offerings are priced competitively, with all drinks available for $6.79 or less. This pricing strategy aligns with the restaurant’s commitment to providing quality food and beverages at reasonable prices.
Drink Type | Price Range | Variety |
---|---|---|
Beer | $6.79 or less | Domestic Beers |
Wine | $6.79 or less | Red and White Wines |
Premade Cocktails | $6.79 or less | Specialty Drinks |

Cracker Barrel maintains its commitment to value with all alcoholic drink offerings priced at $6.79 or less. This affordable pricing strategy makes it possible for you to enjoy an alcoholic beverage with your meal without significantly increasing your overall bill.
Availability and Restrictions to Know
Understanding the availability and restrictions of Cracker Barrel’s alcohol offerings can enhance your dining experience. While Cracker Barrel has expanded its beverage menu to include alcoholic drinks, there are certain details to be aware of.
Participating Locations
Not all Cracker Barrel locations serve alcohol. The availability of alcoholic beverages varies by location, so it’s a good idea to check with your local restaurant to confirm their offerings.

Food Purchase Requirement
Cracker Barrel requires a food purchase with the sale of alcoholic beverages at participating locations. This policy ensures that customers are enjoying their drinks with a meal, aligning with the restaurant’s family-friendly atmosphere.
To-Go Options for Alcoholic Beverages
You can also enjoy Cracker Barrel’s alcoholic beverages at home with their to-go options. Mimosa kits are a popular choice, available in classic orange, strawberry, and peach flavors. The availability of to-go alcohol options depends on local regulations, so it’s best to check with your local Cracker Barrel. You can order online for quick and easy pickup or delivery, making it convenient to enjoy your favorite beverages at home.
To-go options provide flexibility for customers who want to enjoy Cracker Barrel’s alcoholic beverages with takeout meals or at home gatherings. You can check the availability of these options when ordering online.
Conclusion: Enjoying Your Meal with a Drink at Cracker Barrel
You can now elevate your Cracker Barrel meal with a range of drink options. Whether you’re enjoying a hearty breakfast with a mimosa, a lunch with a glass of wine, or dinner with a beer, the addition of alcohol allows for more personalized meal pairings.
For those who prefer non-alcoholic beverages, Cracker Barrel continues to offer signature drinks like freshly brewed tea and specialty drinks, such as Fruit Stand Iced Tea or Fudge Hot Chocolate. The introduction of alcohol represents Cracker Barrel’s evolution while maintaining their commitment to a welcoming atmosphere.
Next time you visit, consider trying one of their alcoholic beverage options to complement your favorite Cracker Barrel dishes, keeping in mind availability at your local restaurant.